Development Proces - Internet Strategy

Creative Slave believes that successful Web design projects start with a well-defined process and clearly defined marketing goals.

By implementing the following phases, Creative Slave is able to ensure that your project stays on target with regard to Web site structure, content, results management, timing, and budget.

1) Define - Identify Project Purpose

During the discovery phase, we will work with you to determine the objective of your Web site presence. This will include defining your current situation, company information, products and services offered, competition, Web site purpose, Web site design and layout preferences, e-commerce needs, Web site content and functionality, domain name and hosting information, Web site marketing, promotion and preparation for search engines, Web site training and maintenance, resources and budget.

2) Architect - Site Structure Development

In this phase, we determine how site visitors will interface and access your information. That is, what paths they will take as they navigate through the site, the structure, the layout, color scheme and information flow. We will build a site map to determine the site structure in its format online.

3) Design - User Interface

Next we develop or implement graphics and layout for the site. We will build a graphical mockup for your review. Upon your satisfaction with the direction of the design mockup via email or in writing, a full working template is created and is placed in a private directory on our server for further viewing and evaluation purposes. At this time, suggestions and changes are encouraged. With your final approval of the design concept, we will complete the graphics, collect or write all necessary text and build any animation or flash elements for the site.

4) Build - Development & Testing

Programming needs vary from site to site and yours will be built and populated according to the content provided. The programming build out phase will reflect the completed, internet-ready Web site. Any specific business processes and communication tools of your company will be programmed to function within the framework of the site. All features will be diligently tested until it is perfected.

5) Deliver - Deployment Process

At the time of deployment, we test and optimize the site for cross-browser compatibility and search engine readiness. With your approval of the site, we launch your site live on the internet and submit your Web site to the top search engines. It is our standard practice to test our Web sites immediately upon going live and we suggest that our clients to do the same.

Ongoing Site Maintenance

At this point our job of creating the site is complete and the site is released. Your public Web site represents your company to the Web savvy world; and graphics, navigation, technology and usability must be kept current. We suggest that you establish a regular review and maintenance schedule after the initial release of your Web site to accommodate client requests, content updates, user feedback and emerging Web technologies.